The tragic twist in the Indian startup saga (2024)

  • Last updated June 13, 2022
  • In

India’s biggest tech investor, SoftBank, has reported a record loss of USD 26.2 billion.

  • Published on June 13, 2022
  • by Shraddha Goled

The tragic twist in the Indian startup saga (1)

The tragic twist in the Indian startup saga (2)

The tragic twist in the Indian startup saga (3)

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In the Economic Survey 2021-22 released in January 2022, India was named the third-largest startup ecosystem in the world, after the US and China. A Nasscom report said the number of start-ups has been growing steadily with ten percent being added every year. Earlier, Prime Minister Narendra Modi said India has emerged as the second-largest startup hub in the world.

While stats imply a rosy picture, ground realities seem to be different. Indian startups are taking a hit in valuation. Paytm Mall, which lost its Unicorn status in 2022, is a good case in point.

A funding crisis is looming large. To that end, India’s biggest tech investor, SoftBank’ Vision Fund has reported a record loss of USD 26.2 billion. In the last few months, more than 5,000 employees have been laid off from ‘promising’ startups like Vedantu, Meesho, etc.

So, what has led to the crisis situation?

Lack of innovation

India is behind only the US and China in terms of the number of startups. But in terms of innovation, India pales in comparison. In 2015-16, India applied for only 1,423 patents, while Japan led with 44,235 patents, followed by China (29,846) and South Korea (14,626). India ranked #46 in the Global Innovation Index, 2021, trailing behind Switzerland, Sweden, China, and the US.

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According to the IBM-sponsored study, Entrepreneurial India– released in 2017– as many as 90 percent of Indian startups fail in the first five years. As much as 77 percent of the venture capitalists believed lack of innovation – building new technologies or unique business models – was the primary reason for the failure of startups.

Like China, Indian startups strive to emulate global ideas – think Ola for Uber, Gaana for Spotify, Flipkart for Amazon. But in China, companies like Baidu, Alibaba, and Tencent are superior on the tech front compared to their Valley counterparts.

In the last few years, the China model has taken a complete U-turn. Now, other countries are copying Chinese products. The best example is ByteDance, which has quickly emerged as the most valuable startup in the world. In 2021, the app had 1.9 billion active users across 150 countries and with USD 58 billion in revenues. ByteDance’s short-video app TikTok has been downloaded 3 billion times. The popularity of the short-video app is chalked up to its AI-based recommendation system.

India, on the other hand, has nothing to write home about. While it is an exciting time to be part of the Indian startup ecosystem, we cannot discount the fact that India is yet to produce a major company like Facebook, Google and ByteDance.

Giving back to the community

The public cloud has been transformative in terms of software development. Today, it seems impossible to build software at scale with just proprietary tools.

Microsoft was not always a cheerleader of open-source software. Former CEO Steve Ballmer went as far as calling it a ‘cancer’. However, this attitude changed when the current CEO Satya Nadella came on board. Under his leadership, Microsoft joined the Linux Foundation, open-source initiative (OSI), and open-source security foundation (OSSF). The company has open-sourced its own technologies, the most famous example being the .NET framework. Microsoft had acquired GitHub for USD 7.5 billion.

The contribution of Indian startups to the open-source ecosystem has been less than desirable, even as they continue to build most of their defining technologies using these open tools. According to Arnav Gupta, who handles Product and Strategy at Scaler Academy and the founder of FAANGShaadi (acquired by Scaler), said not many Indian Unicorns have built open-source tools with industry-wide applications. “I’m not saying “make something open source” should be a business level OKR (that’s ridiculous) or even a goal. You are building a product, selling it, and running a business. You’re not in the business of making developer tools. But when you move beyond writing the same old CRUD APIs to move data from point A to B, you’re sure to find technical challenges which you’ll solve for the first time And if you’re truly “tech first”, you’ll build a solution you’ll feel proud to stand behind and show the world,” he said.

https://twitter.com/championswimmer/status/1533906618999377921?s=20&t=CaO1EUOyCXYt0iY2pLE_YQ

Companies like Hasura are exceptions. An open-source engine, Hasura helps developers connect to PostgreSQL databases and microservices across hybrid and multi-cloud environments, and then automatically builds a GraphQL API backend to build data-driven applications on top of the unified API.

According to GitHub, in terms of developer contribution to open source projects, India is the fastest-growing in the world. In 2021, GitHub COO Erica Brescia predicted the platform would have 10 million developers from India by 2023.
Regulation is one of the main challenges Indian startups face. The over-regulation results in ‘opaque administrative processes’. However, there is hope. Indian startups have some of the brightest minds. Throw in the strong government support and promotion of the startup ecosystem, India should be able to tide over the funding crisis and give the China and US a run for their money.

Shraddha Goled

I am a technology journalist with AIM. I write stories focused on the AI landscape in India and around the world with a special interest in analysing its long term impact on individuals and societies. Reach out to me at shraddha.goled@analyticsindiamag.com.

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The tragic twist in the Indian startup saga (5)

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The tragic twist in the Indian startup saga (11)

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The tragic twist in the Indian startup saga (2024)

FAQs

Why do 80% of startups fail? ›

One of the biggest reasons why startups fail is that founders overestimate their products. Finding the market fit of a new startup takes 2 to 3 times longer than many founders anticipate. Meanwhile, founders often overestimate the value of their intellectual property before product-market fit—by as much as 255%.

Why do most of the startups fail in India? ›

Inadequate Product-Market Fit

While the market request is fundamental, accomplishing areas of strength for a market fit is similarly essential. Startup failures in India frequently waver when they are not able to fit their contributions to meet the particular necessities of their main interest group.

What is the current situation of startups in India? ›

India has experienced a surge in startups and funding, with over 16,000 new tech companies added in 2020. Despite funding obstacles, investment firms have shown confidence in Indian startups, with a total funding of $8.4 billion in 2023. India's startup ecosystem soars with unprecedented growth and funding.

What is the success rate of startups in India? ›

Bottomline : According to statistics, the overall success rate of startups in India is estimated to be around 10-15%, indicating that a significant number of startups do not survive beyond the initial stages.

Why only 1 percent succeed? ›

All jokes aside, there is a very good reason for this. If everyone was a success, no one would be. What makes a person successful is how we compare them to others. If everyone was considered successful then we wouldn't have any failures to compare them to and therefore no one would be successful.

What happens to investors' money if a startup fails? ›

The Impact on the Investors

If the startup fails, they will not only lose their original investment but also any potential returns that they might have earned had the startup been successful. If the venture capitalists are unable to recoup their investment, they will be forced to write off their losses as bad debt.

Why are Indian startups not profitable? ›

Here are some of the reasons why most of Indian startups are not profitable: Lack of market research and validation: Startups that fail to conduct proper market research and validation may end up building products or services that have little to no demand in the market.

What is a unicorn startup? ›

What Is a Unicorn? The term unicorn refers to a privately held startup company with a value of over $1 billion. It is commonly used in the venture capital industry. The term was first popularized by venture capitalist Aileen Lee.

Why all Indian startups are in loss? ›

Faced with dwindling funding, startups resorted to mass layoffs. In addition, various Indian startups adopted restructuring measures, including elimination of some business units and reductions in marketing budgets, to navigate the downturn.

Which company is a unicorn in India? ›

Unicorns in India are seen as game-changers in their respective industries and have the potential to reshape markets or create new ones. Examples of well-known unicorn startups include BYJU's, Swiggy, OYO Rooms, Dream11, Razorpay, and Ola Cabs.

Which company is called a unicorn? ›

Unicorn companies are those that reach a valuation of $1 billion without being listed on the stock market and are the dream of any tech startup.

How many unicorns are there in India? ›

India is now home to 113 unicorns with a combined valuation of more than $350 Bn, but many of these are feeling the pressure of living up to their paper valuations.

Which is the most valued Indian startup? ›

Zomato has overtaken Paytm and BYJU'S as the most valuable company in the startup ecosystem with a market capitalisation of $15.29 billion. Food and grocery delivery company Zomato has emerged as the most valuable company from the Indian startup ecosystem with a market capitalisation of $15.29 billion.

What is the average income of startups in India? ›

Find out what the average Startup salary is

How much does a Startup make in India? The average startup salary in India is ₹ 1,000,000 per year or ₹ 401 per hour. Entry-level positions start at ₹ 496,667 per year, while most experienced workers make up to ₹ 3,000,000 per year.

Which country has the highest startup success rate? ›

The United States has the highest number of Unicorn startups worldwide and is followed by China with 1,500 and 348 Unicorn startups, respectively. Other countries that make it to the top 5 with the highest number of unicorn startups are the United Kingdom, India, and Germany.

Do 90% of startups really fail? ›

According to a report by Startup Genome, 90% of startups fail. Why? One of the biggest reasons is that just having an idea does not guarantee success and many startups are proof of that.

Is it true that 90% of startups fail? ›

Approximately 10% of startups fail within the first year. According to the United States Bureau of Labor Statistics, the startup failure rate increases over time, and the most significant percentage of businesses that fail are younger than 10 years. Over the long run, 90% of startups fail.

Why do 90% of startups fail? ›

Key Takeaways. According to business owners, reasons for failure include money running out, being in the wrong market, a lack of research, bad partnerships, ineffective marketing, and not being an expert in the industry. Ways to avoid failing include setting goals, accurate research, loving the work, and not quitting.

Why do so many startups fail? ›

A study by CB Insights found that 42% of startups fail because of a lack of product-market fit (PMF). Startups need to identify a problem worth solving and then develop a solution that meets the market's needs. To find PMF, startups should engage in market research, customer discovery, and regular product iteration.

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